An optimist, a pessimist, and a realist walk into a restaurant. The optimist says everything's perfect, the pessimist nitpicks every little detail, and the realist? He just tucks in, while the other two bicker about the seasoning. This Hoodie is the realist of your wardrobe. No drama, just gets busy—quietly racking up the wins until you wonder how you ever did without. Here's why.
Walking a fine cotton line
When we set about developing the hoodie, it would've been easy to cut corners and cover our tracks with a nice shape. Ripping off a classic isn't a hard thing to do. But that's not how we go about things. Our aim is to produce clothing that you're going to be wearing for years and years to come. So we went in search of the perfect balance instead.
Sure, a flimsy hoodie's comfortable, until there's a draft that is. Too thick and you'll start sweating the moment it hits 15°C. Our fabric's engineered smack in the sweet middle ground: 380gsm. It's thick enough to keep you warm, light enough to stay versatile through out the seasons. It's a key layer that'll you'll be reaching for all the time, for a very long time.
And you don't have to take our word for it. The good people who've bought a previous version give it a tasty 9.1/10 for comfort.
A zip that actually zips
Let's speak plainly, a Zip Hoodie with a dodgy zip is an insult. It's inexcusable, so why do it?
We can't say, but we can provide you with a YKK—the world leader in unbreakable zips. In this version we've upgraded it with a 'bell' pull that feels sturdier and is smoother to use. It's slick, it's built to last, it's the kind of quality you demand. Job done.
Comfort that actually feels comfortable
If your current hoodies lose the plot after a wash or two, you'll be pleased to read that ours have got Forrest Gump-like stamina. The organic cotton is knitted in a dense jersey and reinforced at all the right spots with strong ribbed edges (90% cotton, 10% elastane). End result: it keeps its original shape even wash after wash.
Tailored, not try-hard
Not too long, not too short. Not too baggy, not too snug. Our Hoodie fits just right—no bunching, no "billowing" (yes, that's a technical term).
We've gone for a straight cut designed to suit most builds, with a length carefully measured to sidestep "shopping bag" effect, but long enough so your zip doesn't stop at your navel. A bona fide comfort zone.
Made by the experts
Our Zip Hoodie is made in Portugal, at EIGUI, using a 100% organic cotton fleece from Turkey (Maras Tekstil). Inside, it's brushed for unbeatable softness against your skin; outside, the fabric's sturdy and keeps its shape. When it comes to details, we don't miss a stitch—there's a fully lined hood with a natural drawstring, and two kangaroo pockets to stash your hands or your valuables, all without spoiling the hoodie's clean lines.
Living in colour
The updated Zip Hoodie comes in an easy lineup of shades designed to slot straight into your wardrobe: Mid-grey marl, the über-versatile all-rounder; Navy, a truly ageless classic; Forest green, ties an outfit together very nicely; and Washed red, for a touch more character.
Next showing
Don't let this balancing act pass you by. Preorders open next Tuesday at 10am — yours for 89€. After that, expect it later at 119€ in stock, with delivery slated for late November — right on cue for those first brisk days that have you craving a dependable layer against the cold.
You know how we do things here: first come, first served. Sign up for a notification 1 hour before general release and you'll be first in line for delivery.
See you Tuesday,
The Asphalte team